ABOUT THE FILM

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ABOUT THE FILM: 

Can the fashion industry reverse climate change? 

Behind the glamour, runways, red carpets and champagne of the fashion industry, lies an industry that impacts each and every one of our lives. Being one of the top three polluters in contributing to climate change, fashion is uniquely positioned to be at the forefront of addressing this crisis.  

Employing 120 million people globally and generating $3 trillion annually, the fashion industry is enormous! The agricultural and industrial base supporting it are responsible for: 10% of global carbon emissions, 20% of fresh water pollution and 25% of agricultural chemicals used worldwide. Consumer demand for cheaply produced “fast fashion” has led to widespread environmental degradation that contributes impressively to climate change as well as directly affecting health in adjacent communities. 

The first documentary to examine this topic,"Thread" paints a holistic portrait to help viewers understand the consequential role of fashion, what it can do to address climate change, and how consumer choices play into the equation. 

Though the problems addressed are serious, and at times emotionally charged, "Thread" is a fast paced, upbeat exploration of SOLUTIONS, personal stories and a dedication to change the industry and inspire a new way of thinking about fashion. 

MISSION STATEMENT:

To effect a change to an entrenched and multifaceted fashion and textile industry will require effort on many fronts:

Strong government support for sustainable agriculture, rigorous enforcement of existing environmental laws, visionary entrepreneurs investing in green technology, consumer “dollar voting” to create a sustainable mass marketplace for organic and sustainable products and lower prices to increase the pool of potential customers.

We hope our film will help viewers understand the environmental and social component of their consumer choices, inform them of their options, inspire them to take a more active stance on environmental issues when dealing with elected officials and encourage them to participate in various community and volunteer initiatives.

Join the rising tide of fashionistas with a conscience. Together, we can make a positive difference to health, ecology, workers, and future generations.

CREW

MICHELLE VEY, CREATOR/DIRECTOR/PRODUCER

Michelle Vey, born in rural Massachusetts, grew up on the east coast where, through ample outdoor exposure, she became passionate about wild life and nature. She lived in England for a year at age ten and spent summers with relatives in Texas and New York gaining a broader view of the world.

Michelle attended Waldorf schools, Pine Hill and High Mowing, in Wilton, New Hampshire, an education system rich in history and the arts. She went on to the New England School of Art and Design in Boston before moving to San Francisco to attend The California School of Professional Fabric Design in Berkley.

Michelle’s love for the visual arts brought her into the arena of film and photography where she built a career as a prop stylist in San Francisco, Chicago and New York.

Over the years Michelle’s concerns for the deteriorating condition of our environment grew. Despite her efforts to recycle and shop consciously, she never felt she was doing enough. This feeling inspired the creation of her first self-funded documentary “From Elegance To Earthworms” a movie about New York’s growing eco-consciousness, screened at the Tribeca Cinemas in New York, May 2009. Michelle screened six of her short films at The Solar One Solar Powered Film Festival that same year.

During the making of her previous film, Michelle became aware that the toxicity of the fashion industry had not reached main stream consciousness, and it needed exposure. This idea inspired the creation of her current documentary project, “THREAD”.

SERRGEI KRASIKOV, PRODUCER/CINEMATOGRAPHER

Born in Belarus, Sergei began his career in storytelling as a journalist for his nation's largest independent newspaper, since crushed by the regime. Upon moving to US in 2000, Sergei apprenticed to a German filmmaker Karola Ritter, regular contributor to Maysles and Pennebecker films, and worked extensively with civil rights legend Bob Zellner. Setting shop in Brooklyn in 2004, Sergei became full time independent filmmaker concentrating on producing challenging documentary and narrative films, non-fiction cinematography and regular collaborations with dance & theater groups, conceptual video artists and performers. Most of Sergei's creative interest lay with topics that concern Environment, Social Justice and Art.

Recent projects include "Saturday Night" for director James Franco and "Bigger Than The Beatles" by Charles Krezell. Sergei is currently working on the release of "Cultures of Resistance", a travelogue documentary directed by Iara Lee about the power of art to address violence and social injustice shot in 26 countries around the world, finishing a feature doc Bloom City and developing a narrative script with Ukranian born director Bohdana Smyrnova, a recent winner of exclusive Cannes Film Festival script writing residency program.

Avid hiker and skiier, Sergei hits the slopes and trails when not making films.

http://www.kinoserge.com

MARCI ZAROFF, PRODUCER

Marci Zaroff coined the term and pioneered the market for ECOfashion®, then Founded leading brands “Under the Canopy” & “FASE”. Marci also is co-Founder/President of Metawear Organic — the first sustainable style manufacturer in the USA. A graduate from UC Berkeley’s Haas Business School and co-Founder of “The Institute for Integrative Nutrition”, for over two decades, Ms. Zaroff has been an internationally-recognized authority, visionary, ECOpreneur, change agent, consultant & keynote speaker of ECOfashion, green business, social innovation and an organic/sustainable lifestyle.

Director/Advisor on numerous Boards, including the Organic Trade Association, Textile Exchange, Cradle to Cradle “Fashion Positive”, Fair Trade USA, AllergyKids Foundation and Teens Turning Green, Marci was instrumental in defining the Global Organic Textile Standard (GOTS) and the 1st Fair Trade Textile Certification for the USA, driving authenticity, environmental compliance and social justice worldwide. Marci is featured in the book: “Eco Amazons: 20 Women Who are Transforming the World” and has received countless recognitions, including the Natural Product Industry’s “Socially Responsible Business Award”, New York Moves “Power Woman Award”, Fashion Group International’s “Rising Star Award” and a prestigious “Henry Crown Fellowship” of The Aspen Institute.

www.marcizaroff.com

ELHAM ATAEIAZAR, Illustration and Animation

Elham is an award-winning illustrator, cartoonist, and animation director, originally from Iran currently based in New York.  She received her MFA degree in "Communication Design" from Kutztown University Pennsylvania.  Before moving to US,  she was working with established Iranian publications and magazines as an Illustrator, Cartoonist and Character Designer.  Elham has over 25 published children's book in Iran, Dubai, and Lebanon. She has taken part in various solo and group cartoon and illustration exhibitions in Iran, Turkey, Dubai, Belgium, Ukraine, Russia and US. 

https://www.elhamazar.com